Scalable product lines for growing brands

Explore functional soft chews by benefit, flavor, and form — fully customizable under your label.

Explore our most popular formulas

We offer a diverse range of dog supplements, available in both convenient chew and powder forms, carefully designed to support various aspects of pet health.

a bottle of vitamin supplement for dogs

Multivitamin

Packed with 15 powerful ingredients for joints, digestion, skin, and immunity — in one tasty chew.

15-in-1 Complete Formula
All-in-One Daily Health Support
a bottle of probiotics gut + immune for dogs

Probiotics

Daily Probiotic for Dogs with Pumpkin, Papaya, and 500M CFU to support healthy digestion, nutrient absorption, and immune health.

500M CFU Probiotics + Digestive Enzymes
For All Breeds & Ages
a bottle of fresh breath oral hygiene for dogs

Fresh Breath

Natural support for fresh breath and oral health using parsley, kelp, and other plant-based ingredients — no artificial additives.

Oral Hygiene Support
Daily Breath Refresh
a bottle of hip joint glucosamine for dogs

Hip & Joint Care

Powerful blend of Glucosamine, Chondroitin, MSM, and Turmeric to keep your dog active, comfortable, and mobile.

Glucosamine Natural Effect.
9-in-1 Joint Support Formula
a bottle of hemp and herbs calming chews

Calming Support

Natural Calming Support for Dogs with Chamomile, Melatonin, and L-Tryptophan to help ease stress, anxiety, and promote relaxation — without drowsiness.

Naturally Soothes Stress & Anxiety
Gentle Sleep Support with Melatonin
a bottle of superfood for dogs and cats

Superfood (Fruits & Veggies Only)

Packed with antioxidant-rich fruits and veggies like Mango and Carrot to support immunity, digestion, and daily energy.

Food Sensitivity Friendly
Plant-Based Immune Boost
a can of flea and tick preventr for dogs

Flea & Tick Defense

Formulated with Neem, Coriander Seed, and B vitamins to help protect your dog from fleas and ticks — the natural way.

Plant-Based Protection
B-Vitamin Boosted Immunity
allergy itch relief for dogs and cats

Allergy & Immune Support

Packed with Quercetin, Salmon Oil, and Probiotics to help ease allergies, strengthen immunity, and promote healthy skin & coat.

Natural Allergy Relief
Boosts Immune Function
a bottle of fish oil for dogs

Skin & Coat

Formulated with Salmon Oil and Biotin to reduce shedding, support soft coats, and promote healthy, hydrated skin.

Itchy Skin Relief
Shiny Coat Maintenance
a can of flea and tick preventr for dogs

Flea & Tick Defense

Formulated with Neem, Coriander Seed, and B vitamins to help protect your dog from fleas and ticks — the natural way.

Plant-Based Protection
B-Vitamin Boosted Immunity
allergy itch relief for dogs and cats

Allergy & Immune Support

Packed with Quercetin, Salmon Oil, and Probiotics to help ease allergies, strengthen immunity, and promote healthy skin & coat.

Natural Allergy Relief
Boosts Immune Function
a bottle of hip joint glucosamine for dogs

Hip & Joint Care

Powerful blend of Glucosamine, Chondroitin, MSM, and Turmeric to keep your dog active, comfortable, and mobile.

Glucosamine Natural Effect.
9-in-1 Joint Support Formula
a bottle of hemp and herbs calming chews

Calming Support

Natural Calming Support for Dogs with Chamomile, Melatonin, and L-Tryptophan to help ease stress, anxiety, and promote relaxation — without drowsiness.

Naturally Soothes Stress & Anxiety
Gentle Sleep Support with Melatonin
a bottle of vitamin supplement for dogs

Multivitamin

Packed with 15 powerful ingredients for joints, digestion, skin, and immunity — in one tasty chew.

15-in-1 Complete Formula
All-in-One Daily Health Support
a bottle of probiotics gut + immune for dogs

Probiotics

Daily Probiotic for Dogs with Pumpkin, Papaya, and 500M CFU to support healthy digestion, nutrient absorption, and immune health.

500M CFU Probiotics + Digestive Enzymes
For All Breeds & Ages
a bottle of fish oil for dogs

Skin & Coat

Formulated with Salmon Oil and Biotin to reduce shedding, support soft coats, and promote healthy, hydrated skin.

Itchy Skin Relief
Shiny Coat Maintenance
a bottle of superfood for dogs and cats

Superfood (Fruits & Veggies Only)

Packed with antioxidant-rich fruits and veggies like Mango and Carrot to support immunity, digestion, and daily energy.

Food Sensitivity Friendly
Plant-Based Immune Boost
a bottle of fresh breath oral hygiene for dogs

Fresh Breath

Natural support for fresh breath and oral health using parsley, kelp, and other plant-based ingredients — no artificial additives.

Oral Hygiene Support
Daily Breath Refresh
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1

Need a custom blend? We’ve got you.

Pick the ingredients, shape, and flavor — we’ll handle the rest. Quick, easy, and under your brand.

Request custom formula
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Your journey, made simple

Personalized in every detail

You bring the idea, we help you shape it — literally. With flexible options for form, flavor, and packaging, your product reflects your brand DNA.

Choose your chew shape

Each shape tells a story. Choose heart for care, circle for balance, or square for strength. Make your functional chew visually memorable.

kibblekibblekibble
Core Strength
Steady Mood
Care feeling
Chicken iconChicken icon
Tender
Chicken
beef icon
Premium
Beef
bacon icon

Smoky
Bacon

apple icon

Fresh
Apple

Pick the perfect flavor

Each flavor we offer is dog-tested and proven. Flavor affects first impressions, daily enjoyment, and repeat sales.

Select jar size and color

Select from 3 sizes, choose black or white, and apply your label for a shelf-ready brand product. Form meets function — beautifully.

small jar supplement for dogs
medium jar supplement for dogs
big jar supplement for dogs

Real results. Visible changes.

From shinier coats to better digestion, our formulas deliver noticeable benefits backed by science — and pet parents.

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

Relief for dry & itchy skin

Flea, tick & parasite defense

 Stress & anxiety relief

Oral health & fresh breath

Allergy & itch relief

Daily vitality & stamina boost

dog image
Wellness boost

Formulas that truly work

Proven results for your business

1

Week lead times

From idea to shelf-ready product — faster than industry average.

1

Brands Launched

From early-stage founders to global pet brands.

$

1

M+
in Client Exits

Brands built on our formulas have been successfully acquired.

1

on Top Amazon

Our client brands rank among the best-sellers.

Profit Margin
$6
25%
Promos &
Referral Fees
$3.50
15%
Advertising Cost
$2.3
10%
Amazon FBA Fees
$4.7
20%
Product Cost
$7
30%

20–30% profit is possible when smart strategy meets reliable Amazon growth partners.

Built for speed & Certified for trust

Your product is made in a GMP, HACCP & FDA-registered facility.

a white background with the words sof inside it
a blue and white logo with the words nsf
the gmp logo with stars around it
a blue and white logo with the words made in a fda register facility
the certified haccp seal
a white background with the words sqf inside it
a blue and white logo with the words nsf
the gmp logo with stars around it
a blue and white logo with the words made in a fda register facility
the certified haccp seal
a white background with the words sqf inside it
a blue and white logo with the words nsf
the gmp logo with stars around it
a blue and white logo with the words made in a fda register facility
the certified haccp seal
Quality Guaranteed

Built to meet top US standards.

What sets ur facility apart:

30,000 sq. ft. Class A production space

FDA registered and GMP & HACCP certified

Certified by NSF for quality and safety

End-to-end control and full traceability

Compliant with the strictest US manufacturing standards

See our process
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